I began my career as an architectural designer, working in various offices across the country. However, I soon found myself drawn to the digital realm. The emerging field of UX design held particular appeal for me. Over the years, I’ve had the opportunity to work in diverse sectors such as medical, banking, automotive, insurance, and rapid prototyping. Regardless of the industry, my goal remains consistent: to improve the lives of others through thoughtful and user-centric design.
Education
Master of Architecture | University of Cincinnati
Cincinnati, OH | College of DAAP | 2005 - 2007
Bachelor of Science in Architecture | University of Cincinnati
Cincinnati, OH | College of DAAP | 2001 - 2005
Expertise
User Research
Moderated and unmoderated testing, generative and evaluative studies, script writing, persona definition, stakeholder interviews, surveys (i.e., SUS and NPS), analytics driven design
Design Process
Journey mapping, design sprints, information architecture, wireframing, prototyping, traditional whiteboarding
Digital Tools
Figma, Sketch for Teams, Axure, Adobe XD, Adobe Creative Suite, Usertesting.com
Experience
Nationwide Insurance | UX Team Lead
Columbus, OH | 2022 - Present
Successfully led the UX team through rigorous implementation of 20 state-specific features for the 'Connect' digital quoting experience, resulting in the product serving 12 additional states
Created a business case for, and directed the end-to end redesign of the property first notice of loss experience, aligning with significant 'Claims Center' technical constraints
Coordinated product design delivery timelines with business and product teams, continually refining expectations to align with ever-evolving product goals
Facilitated design sprints to define product requirements, journeys, and roadmaps
Reviewed all design work across the team to ensure compliance with design standards, UX best practices, and overall brand consistency
PriMedicus Development | UX Designer Freelance
Cincinnati, OH | 2022 - 2023
Provided inclusive device designs through interviews with physicians, paramedics, and nurses, tailoring designs to accommodate diverse usability requirements
Reinforced UI interactions by strategically incorporating audible and haptic design elements
Produced designs within the digital display limitations of a single-use device's price point
Refined product usability after conducting iterative rounds of usability testing in real-world scenarios with functional prototypes
Ameritas | UX Design Lead
Lincoln, NE | 2017 - 2022
Established UX in the organization as the initial hire, building a team of ten designers and cultivating team growth and expertise
Ensured cohesive user experiences by leading design initiatives for all group division products, spanning marketing sites, broker portals, and sales portals
Introduced a design sprint model, enabling progress through complex epics and facilitating collaboration among multiple stakeholders
Instituted a comprehensive design system and digital voice, enhancing product consistency and brand coherence
Played a critical role in integrating UX within the scrum team sprint model during the organizational transition from waterfall
Implemented Qualtrics surveys within all customer-facing products to establish baseline SUS scores, identify products with the lowest scores over time, and generate future work for the team
Polar 3D | UX Designer Freelance
Cincinnati, OH | 2018 - 2019
Led the development of a design system and digital voice for Polar 3D site redesign, enabling consistent branding and user experience
Designed a new landing page to reinforce brand identity, articulate the company's mission, and enhance user accessibility
Designed a visual control panel to streamline user interaction and comprehension of complex configurable properties including infill, rafting, filament profiles, and other printing functionality
Established new audience model, providing a robust framework for delegation, group management, and permission settings
Fifth Third | UX Designer Consultant
Cincinnati, OH | 2014 - 2017
Designed multiple industry leading features including Touch ID, immediate funds availability for mobile check deposits, and cardless ATM transaction staging
Designed Siri-integrated user experiences, enabling fund transfers through voice commands for enhanced accessibility
Elevated user experience and visual coherence by mapping information architecture and navigation structures for existing mobile apps, informing the integration of new Material Design and iOS HIG guidelines
Designed an app store feedback solicitation process that raised the review count from 30 to 4000 and a 2.5 star average to a 4.5 star average within a four-month period
Established web container standards within the mobile apps to create a smoother handoff between native app and responsive web content
Rockfish | UX Designer Consultant
Cincinnati, OH | 2016
Collaborated with Ford Automotive to design multiple market-leading features such as a concierge service, remote trunk delivery, phone key integrations, and more
Designed workflows and conducted visual design reviews for all mobile features, ensuring a consistent customer experience
Oversaw and ensured consistency across project requirements, workflows, and designs, helping to maintain high-quality brand standards and recognition
Worked closely with multiple third-party service providers to enable them to effectively collaborate
Quest Diagnostics | UX Designer
Mason, OH | 2010 - 2014
Designed native EHR apps for iPad, iPhone, Android, and web application counterparts
Scripted, organized, and facilitated weekly usability testing sessions with physicians
MedPlus | QA Engineer
Mason, OH | 2009 - 2010
BHDP Architecture | Designer
Cincinnati, OH | 2007 - 2009
GBBN Architects | Design Intern
Cincinnati, OH | 2007
Hastings Architecture | Design Intern
Nashville, TN | 2006 - 2007
Solomon Cordwell Buenz | Design Intern
Chicago, IL | 2004 - 2005
Smallwood Reynolds Stewart Steward | Design Intern
Atlanta, GA | 2003 - 2004